• Brand Innovation … Airbnb to Burberry, RedBull and Tesla

    Brand Innovation … Airbnb to Burberry, RedBull and Tesla

    Brands are the most powerful platforms to accelerate growth. A great example of this is Ferrari, which launched itself on the NYSE a few months ago with an $11 billion IPO. Whilst the business certainly has a great heritage, founded by motor racing driver Enzo Ferrari in 1929, it is not fast cars th …

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  • Carrots and sticks are so last century!

    Carrots and sticks are so last century!

    Dan Pink’s great book Drive explains why the use of rewards and punishments to influence our employees’ performance is an antiquated way of managing people. To maximize their engagement and effectiveness in the 21st century work, we need to upgrade our thinking. When it comes to motivation, there’s …

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  • Welcome to Odense … City of Gamechangers … and a place to create the future.

    Welcome to Odense … City of Gamechangers … and a place to create the future.

    Odense, Denmark’s third largest city, is probably most famous as the birthplace of Hans Christian Andersen. However in the 21st Century Odense is telling a new story – thinking differently about how to engage its citizens, to attract business and tourism, and to create a better future. Odense wants …

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Are you ready to innovate and accelerate growth in 2016?

Hi. I'm Peter Fisk. Welcome to the GeniusWorks - full of new insights and ideas, learning from the world's most innovative brands and businesses, inspiring you to think different and do better.

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New ideas to download

Building Brands like Pixar make Movies

Pixar is an amazing business. Built on imagination and creativity, it harnesses the potential of digital technologies to create the most engaging characters and films. In 1979 Star Wars creator George Lucas and computer scientist Ed Catmull established …

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Richard Branson Interview … How to be Bold, Brave and Brilliant

Peter Fisk interviews the Virgin entrepreneur – about his secrets and passions, hopes and fears, childhood and lifestyle, businesses and charities – and his dreams to come. Richard Branson is an inspiration to many, the champion of customers and hero o …

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The Gamechangers Program: Leaders of Innovation and Growth

The Gamechangers Program: Leaders of innovation and growth Future Thinking + Disruptive Strategies + Smart Innovation + Inspiring Leadership Are you ready to change the world? Gamechangers are businesses who create the future in their own vision. This …

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