Here are some of my recent keynote speeches and interviews, and other interesting videos to stimulate your thinking … See under speaking for a full list of example speaking topics, and under education for seminars and masterclasses. Open your mind, ready to think different …
Be the Gamechanger … Leading innovation and growth
Peter Fisk introduces Gamechangers, his new book, keynote and workshops – defining what it takes to be an effective leader who drives better innovation, and more profitable sustainable growth in today’s fast changing markets.
Peter Fisk introduces the Business Innovation Lab
Future Strategy + Design Thinking + Innovation Solutions + New Business Models + Making it Happen + Inspired Leadership … over 3 modules, each 3 days at 3 business schools, in 3 European cities … new insights and new techniques to help you lead your business to success in a new world.
Zoom in Zoom out … Winning in a VUCA World
Peter Fisk describes the challenge of winning in a VUCA world, one which is volatile yet vibrant, complex and crazy … and the challenge to “zoom out” to see the big picture of change, new trends and opportunities, whilst also to “zoom in” to make sense of big data, analytics and personalisation. Click here to explore more of the VUCA World.
Reimagining your brand and customer experience
Peter Fisk rethinks brands in a fast-changing world. Coca Cola gets it, about happiness not refreshment. So does Nike, about running faster not running shoes. Brands are about customers, their aspirations and what they enable. Similarly customer experiences are about customers, and enabling them to do what they do, not just a series of touch points to sell something. Think about Harley Davidson, with 50 year old accountants dressed in black leather … Click here to read more about The Win-Win Customer Experience.
Gamechangers in South America
Peter Fisk is in Buenos Aires to explore the brands and businesses across South America who are changing the game. He explores what it takes to be a winner in today’s incredible world, the challenges and opportunities for profitable growth. He introduces the world’s most disruptive innovators, and then share some local insights, like Yerba Mate Taragui.
The Future of Retail
Peter Fisk talks at the Swedbank Retail Forum about the opportunities for retailers to innovate and grow in challenging markets, how to embrace physical and digital as hybrid experiences, and engage the millennials as well as other generations. He introduces his 10 big ideas for retail futures, learning from the best retailers, but also from different sectors. Click here to explore more about The Future of Retail.
The Magic Marketing Machine
Peter Fisk explores the challenge of simplicity in marketing – how to truly focus your mindset and resources on what matters most. From a more inspiring purpose, and single-minded propositions, your marketing can be much more accelerated and amplified using networks and communities. Introduction to the Global Marketing Summit in Istanbul.
Leading and Innovating like Steve Jobs
Peter Fisk leads a masterclass on APPLE MAGIC … learning from the business and marketing secrets of Apple, and the leadership and innovation of Steve Jobs. In this short extract, he talks about Jobs early days setting up the “Mac” team of disruptors, raising a pirate flag above their office in Cupertino. Click here to find more about Apple Magic.
The Gamechangers Executive Program
Peter Fisk introduces his 3 day executive programs for business leaders, including open formats with IE Business School. It’s about leaders making sense of fast-changing markets, developing new strategies and business models, innovating solutions and experiences, being a leader of change, and driving more positive and profitable growth.
Peter Fisk on Changing the Game
Peter explores what it means to change the game, with particular focus for the communications industry, in a video for Nokia Networks (that’s thew new Nokia, after the mobile business was licensed to Microsoft!). He draws parallels between different sectors, and how we can learn from each. For telecoms, the challenge is to be commoditised or add value, not changing is not an option.
Peter Fisk interview with Thinkers 50
Peter, who features on the Thinkers 50 Guru Radar, introduces the idea of Gamechangers, and what the big opportunities are to innovate your markets, not just your business – to shape your competitive space in your own vision, from the boundaries to the perceptions of value. And some of the companies who are “changing the game”.
Peter Fisk interview by Big Ideas CEE
Peter talks about business and brands, leadership and culture – and what it takes to win if you are a global corporation, or equally a small business in Bratislava, Slovakia. He’s actually just walked off stage, having announced the winner of this year’s Gamechanger Awards, who were Aeromobil, the flying car.
Peter Fisk interviews Sir Richard Branson
It’s not often you get to spend a day with one of the world’s richest men, and most admired innovators. Here are some highlights from Peter’s interview with Sir Richard at the London Business Forum in front of an audience of almost 10000 people, including Branson’s mother and father, crammed into Westminister Hall. Click here to read the full interview.
Gamechangers Seminar: 4 hours in 4 minutes!
Peter Fisk describes the key takeaways from the half-day Gamechangers seminar – in this case at Gamechangers Scotland 2016 event for Vistage Business Leaders. Across the world, new ideas, new businesses and new solutions are transforming every market. “Gamechangers” think and act differently. They innovate every aspect of their brand and marketing.
Outthink the Competition
Extract from Peter Fisk’s keynote to Vistage Business Leaders, exploring why we live in an ideas economy, and how ideas can be your competitive advantage – having a better understanding of the changing world, a better vision for the future, a better strategy to get there, a better brand to engage people, a better proposition to make it real and relevant, and a better story to sustain your growth, and sustain word of mouth in fast moving markets.
The 100 Most Innovative Companies, Right Now!
Extract from Peter Fisk’s keynote to Vistage Business Leaders, showcasing 100 disruptive innovators who are shaking up every market right now – 100 companies in 3 mins 30 seconds – in order to give delegates a flavour of the diversity of ideas, strategies, companies and markets where innovation is happening, and which they could learn from. Peter then goes on to explore some in more detail, and apply the delegate’s favourite ideas to their own business.
How to Create a Community of Customers
Peter Fisk talks to Vistage Business Leaders about how to connect your customers together to build a more powerful brand, deeper engagement and collaboration, and a movement inspired by your purpose. From Harley Davidson to Rapha Cycle Club, Peter explains why people trust each other than any brand, and describes what makes a winning brand community in today’s markets.
The Future of Advertising
Peter Fisk talks about the new world of marketing, and in particular the need for marketers to more actively own their brands, own their creativity and storytelling, rather than “outsourcing” it to the creative agencies. He calls for a new partnership between marketers and all of their agencies – advertising, digital, analytics, and more – in order to deliver better marketing, realtime.
Peter Fisk introduces his “Genius” books
As you look around the world today … you’ll find four books which together create a manifesto for 21st century business leadership. Peter introduces all 4 of the books – Customer Genius, Business Genius, Creative Genius and Marketing Genus – and explains how they will help you to win. Find more about each of the Genius books
Energising host, chair and keynote of your event
Peter Fisk is a highly experience host/chair of large conferences, events and workshops – as well as providing insightful keynotes – and also working with organisers over the months before the event to shape the agenda, develop the narrative, select and brief speakers, develop participative activities, provide high energy facilitation, bring together key insights and ideas, and ensure the event has maximum impact for organisers, sponsors and participants. He has hosted the International Marketing Summit in Istanbul, with over 200o participants, since 2004. He has worked on events with diverse audiences – technical, multinational, political – in every sector – finance to consumer goods, engineering to publishing. Here are some clips from a recent 3-day “Innovation Leaders” forum for the senior management of a world-leading industrial company. It combined hosting, keynote, interviews and much more!
Peter Fisk interview on new ideas
What are the big themes which Peter talks about? What makes a great keynote speech? How does he connect with the audience, inspire them and make it practical too? What does he believes matters most in the business world, and how can businesses really embrace the new opportunities of today’s markets?
Watch many more videos at Peter Fisk’s Youtube Channel