Changing the game of insurance … 135 start-ups seeking to shake-up the industry

March 25, 2016

The insurance sector is ripe for disruption by technologies, and in particular by start-ups who can focus and innovate in niche markets, and specific aspects of insurance. My friends at CB Insights have provided me with a fantastic map which illustrates how $3.5bn of investment is going into reinventing the insurance market:

insurance-map

The map focuses on 11 categories, as follows.

  • Life/annuity: Private startups providing distribution of life insurance products including term life and annuities including Abaris and PolicyGenius
  • Auto insurance (split into distribution, usage-based insurance/telematics, and claims): Startups ranging from aggregators including CoverHound and Goji to white label auto claims apps (Snapsheet) to per-mile managing general agents like Metromile.
  • P2P insurance: Private peer-to-peer insurance and mutual-based startups include Lemonade, GuevaraFriendsurance, and others.
  • Small business insurance: Private tech companies serving as commercial insurance brokers and managing general agents to SMBs  include InsureonEmbroker, and Next Insurance.
  • Insurance industry software/analytics/IaaS: Insurance-specific software across the value chain providers range from BI and data-warehousing startup Quantemplate to insurance fraud detection firm Shift Technology to re-insurance SaaS analytics startup Analyze Re to claims inspection startup Spex.
  • Mobile insurance management: Startups focusing on allowing consumers to manage and purchase insurance policies via their mobile device including Knip and GetSafe.
  • Product insurance: Companies insuring or tracking products — i.e. smartphones, laptops — for insurance applications.
  • Renters/homeowners: Startups providing distribution of renter’s insurance and homeowner’s insurance as well as lease default insurance programs.
  • Sharing economy: Startups working on new insurance products in coverage areas including short-term rental marketplaces and for sharing economy 1099 workers.
  • Health insurance: Across new carriers like Oscar as well as healthcare insurance startups targeted at individuals (Stride Health) and employers (Zenefits).
  • Pet insurance: Startups include Embrace Pet Insurance and Figo Pet Insurance.

Join the discussion

Your email address will not be published. Required fields are marked *