XT … Amazon Everything … by JWT

Amazon has gone from being an online bookseller to a behemoth worth over $350 billion—more than Walmart, Target, Best Buy, Nordstrom, Kohl’s, JC Penney, Sears and Macy’s put together. 

It’s hard to overestimate the size and influence of Amazon. The company has gone way beyond its role as a global e-commerce giant and has evolved into an entertainment, data, logistics and lifestyle powerhouse, and its offering is more diverse and ambidextrous than ever.

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