XT … Funky Business Forever

Built to Blast …

  • Funky Times
  • Forces of Funk
  • Funky Village
  • Funky Inc
  • Funky U
  • Feeling Funky

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It was love at first sight. When we came up with the title Funky Business we knew we were on to something. It nailed down what we had been talking about for a few years in a neat and memorable slogan. And it worked. People understood the meaning of funky business. Some, unfortunately, did so without reading the book. Other people in more than 50 countries throughout the world plucked up courage, removed a book written by two shaven headed Swedish academics from the bulging business book shelves and bought a copy. The result is that Funky Business has now been translated into more than 30 languages – three more languages than our combined doctoral dissertations sold copies.

A few things you should know about Funky Business Forever: Seeking inspiration our rst port of call was all the people who had registered an interest in our work at our website. We asked them about their worlds. What were the things which had changed over the last few years? What was going to change in the future? How did they feel? What did they fear, what turned them on? Thousands of emails ooded in. We would like to thank each and every person who found the time to make contact. We have listened – though we haven’t necessarily always agreed!

Download the file for XT … Funky Business Forever